Web3 Community Building

Crypto Marketing: How to Promote Your Web3 Project Successfully (2026 Guide)

The complete 2026 guide to crypto marketing — SEO, community building, KOL marketing, ad networks, Discord/Telegram growth, Twitter strategy, and airdrop campaigns. Plus the missing half most projects ignore: converting traffic into transacting users with behavioral wallet intelligence rather than generic landing pages.

AI-Driven AdTech for Web3 Finance Platforms

Mass marketing generates traffic. Personalization converts it. ChainAware co-founder Martin and Klink Finance co-founder Philip explore AI-driven AdTech for Web3 finance platforms — including the email proof point: 1% mass conversion vs 15% personalized — and how on-chain behavioral data closes the gap between traffic and revenue.