Elephant in the Room: Influencer Marketing Isn’t Working in Web3
Influencer marketing is the default Web3 growth playbook — and it’s failing. At $250+ per tweet and $25k+ per campaign, you’re buying attention that disappears the moment you stop paying. This guide explains why influencer marketing doesn’t convert users, what the two real challenges of Web3 growth are, and how ChainAware Growth Agents and Prediction MCP solve the conversion problem that KOLs can’t.